OUR PHILOSOPHY

 

Sustainability and the care and preservation of our planet is at the heart of our ROTATE community.  Circularity in fashion is one major tenet in our fight towards mitigating our carbon footprint that can be easily attained.  Extending the life of our fashion by giving them a second or third life is what ROTATE was built on.   

 

ROTATE was created to support the many efforts currently being undertaken to change our relationship with overconsumption and the love for our planet.   

 

Overproduction of merchandise is a major issue that continues to plague the consumer market.  Producers reducing their production levels is one step that can help make a positive impact on how our behavior continue to negatively affect the environment.  Making the secondary retail market a staple in your purchasing decision is another step in the right direction that we can stem the problem of unwanted products that are dumped in landfills.  

 

There are billions of unwanted merchandise all over the world that are discarded in landfills for incineration which emit toxic carbon emissions into our atmosphere.  Buying less, avoiding trends and buying quality products that last for years is one of the many answers to changing the industry and making better buying decisions that are better to our planet.  

 

We thank our customers for coming along with us on this journey and look forward to being their only source for the best in pre-owned shopping. 

 

___________